This epic Severance mural might be the coolest thing you see all week
In Los Angeles, there is a plethora of promotional material for various forms of entertainment, but the colossal painted Severance mural stands out as truly unique. Apple recently revealed images of the “The Exalted Victory of Cold Harbor” mural, which is exhibited near an Apple TV+ advertising board on Melrose Avenue in LA. According to […]
KFC lost its footing in the Chicken Wars. Now it’s gunning for a ‘Kentucky Fried Comeback.’
KFC recently launched a new campaign called “Kentucky Fried Comeback” in an effort to regain customers who have been turning away from the brand. The campaign features fried pickles and offers a free bucket of chicken, aiming to revive the chain’s former popularity in the face of declining sales and fierce competition in the chicken […]
The Real Demon Inside ChatGPT

Language loses its meaning when devoid of context. For instance, the phrase “I’m going to war” can evoke different emotions depending on who is saying it – alarming coming from a national leader but reassuring from a pest exterminator. The challenge with AI chatbots lies in how they often disregard historical and cultural context, leaving […]
Why Genetically Optimizing Embryos Is Misleading, Unethical—And Not Even Possible
A genomics company promoting “genetic optimization” services for embryos is being criticized for prioritizing marketing over legitimate science, which raises concerns for prospective parents. The introduction of a software platform called “Nucleus Embryo,” offering genetic enhancements such as disease resistance, intelligence, and physical traits, sparked ethical debates and comparisons to the controversial practices of eugenics. […]
Constance Schaerer et l’Everest : quand l’aventure personnelle se transforme en produit marketing

Constance Schaerer and Everest: When personal adventure turns into a marketing product Since her ascent of Everest in May, the 26-year-old woman from Alsace has become the youngest French woman to reach the Top of the World. She is actively engaging in media and commercial activities, even if it means downplaying the environmental impact of […]