For Some Reason, Someone Who Generates AI Slop Books Has Unmasked Herself
An individual going by the name “Coral Hart” is openly sharing her strategies with the public. She questions, “If I can produce a book within a day while it takes you six months, who will emerge as the winner?” This intriguing statement is cited in a remarkable New York Times piece about “Coral Hart,” an […]
‘Agentic’ with a small ‘a’: CMOs are adopting AI more slowly than it’s evolving
The pace of AI adoption among CMOs lags behind the rapid evolution of AI technology. This disparity between the advancement of AI systems and the slower uptake by marketers has emerged as a notable trend this year. Despite the swift progress of AI, marketers still primarily view it as a supportive tool rather than a […]
Report Takeaways: Human-Centered Marketing in an Age of AI
Throughout my extensive career as a marketer spanning over three decades, I have witnessed how significant technological advancements can disrupt established strategies and initiatives. What was effective a few years ago may swiftly become outdated. The emergence of email marketing, web content and SEO, social media and real-time engagement, and now AI have individually caused […]